I tracked which of my Instagram followers actually see my posts
37,000 followers. I analyzed my statistics for the last 30 days and determined exactly how many of my followers see my content and how many don't.
Average post reach: about 6,800 views. From followers: about 2,100. From non-followers: about 4,700.
So, out of 37,000 followers, approximately 2,100 see each specific post. That's 5.7%.
94% of my followers never see what I post!
17 Views
Follower numbers look great, but understanding which of them are actually engaging with your content is far more important. That's why I've started paying attention not only to reach but also to the activity of specific individuals, using recently-followed.com. The service allows you to view follower information and better understand your audience, which can be useful for analyzing your account and understanding the overall picture.